Digipak

 

This is my digipak to accompany the rest of the album that the song "Intertwined" features on, in which my music video is based upon.

 

 

A few things that I like from this product is: 

 

• The colour scheme - I like the colour scheme that I chose as it is nature orientated, hence quite stereotypically feminine and fits in with my target audience. I also think it is quite mellow and fits in with the genre of the music that dodie produces. Furthermore, it goes with the model who is acting as Dodie's hair.
• The Images used - I like the photography that I shot as it is very smiley and enthusiastic, which suits most of dodie's upbeat cheery songs. I also believe about how naturalistic and slightly candid the images look, it fits with the mellow colour scheme.
• House style - I like how each cover of the digipak has some form of relation to another, and together they all flow well. I did this by using the pattern from the subject's shirt, but also the colours of her hair.

 

A few things that I would  like to improve is:

 

• The font - I believe the font looks quite pixelated on the front cover as I took it from dafont.com and had to cut around it to use it in photoshop. But otherwise that, I like how it is similar to the one that I use in my music video.
• The sticker - I placed a sticker on the front cover to draw the potential buyer to the exclusive content that is within the album, though I believe it lacks to draw attention to this, but still has a purpose.
• How stretched the images look - When placing my images within my template, it made them stretch out slightly horizontally, and even though it's not too noticeable, I would have preferred it if it was more square like the original image.

 

Overall, I like my digipak, and I think that it is suited to Dodie's album: Intertwined.